Name
Roundtable 3A - The Moments We Still Own [in partnership with Rokt]
Date & Time
Thursday, April 16, 2026, 12:30 PM - 1:10 PM
Description

AI chatbots like ChatGPT, Perplexity, Claude, and more are sucking away most of the consumer discovery and consideration journey. Agentic AI is waiting in the wings, ready to take still more of that attention off the table. Right now, the industry is fixated on what's being lost, but there's a way to reframe the conversation. This roundtable will explore what remains: the touchpoints brands and retailers still control, and whether we're underinvesting in them. Where does the customer relationship live today, and where is it heading?

Session Type
Roundtable + Workshop